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Saving What Matters

At Social Friendly, based on our Sustainability and Environmental vision, we believe in implementing aggressive action to combat the pressing issues of our planet. The initiative 'Saving What Matters' aims to generate awareness about climate change, biodiversity conservation, pollution, and water usage, urging people to refrain from exploiting our planet.


Why It Matters

Humans depend on nature to provide a wide variety of services, right from producing oxygen to pollinating flowers. Preserving nature and the surrounding biodiversity promotes the development and well-being of every living being. Yet biodiversity is sometimes threatened. Significant legislative changes are under way to address this challenge at both the national and international levels. Social Friendly is not simply interested in complying with regulatory requirements. For us, preserving natural heritage everywhere we operate means preserving the soul and lifestyle of each local community.

Trees From Above

Calendar 2021

Collaboration with photographer Shreejit Borthakur


As part of our Saving What Matters initiative, for 2021 we've collaborated with the immensely talented wildlife and landscape photographer Shreejit Borthakur and come up with a wall calendar. The Social Friendly 2021 calendar aims to highlight the pressing issues and threats to our planet, otherwise, the world is going to face real challenges in providing for basic human needs within this generation.

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Fun Fact: Calendars from 2010, 1999, 1993, 1982, 1971, 1965, 1954, 1943, 1937, and 1926 can all be reused in 2021.

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